Improve Your Negotiations With The 5 Golden Rules.   LEARN THEM

Tiger Woods and the PGA Tour’s TV Deal

The PGA Tour’s current television deal with CBS and NBC expires in 2012 and negotiations for a new contract are expected to begin soon. For obvious reasons, both sides are closely following Tiger Woods’ recent travails. So what negotiation lessons come to...

Do the Standards Dance

In many sophisticated negotiations, each party will find independent standards like market value, precedent, expert opinions, etc., that favor their side and will use their most favorable standards to independently justify the “fairness” of their...

My Five Golden Rules of Negotiation – Part 2

In my last post, I reviewed the first two of my Five Golden Rules. Let’s now take a closer look at the remaining three: Golden Rule Three: Employ “Fair” Objective Criteria “I just want what’s fair and reasonable,” a friend said in the midst of his...

My Five Golden Rules of Negotiation – Part 1

My Five Golden Rules of Negotiation provide the essential building blocks for every negotiation. They are: 1. Information Is Power—So Get It 2. Maximize Your Leverage 3. Employ “Fair” Objective Criteria 4. Design an Offer-Concession Strategy 5. Control the Agenda...

Negotiate Strategically, Not Instinctively

Most people negotiate instinctively. They rely on their intuition or “gut.” They negotiate in an “off-the-cuff” manner and, while some are better at this than others, the typical result is that money and other important interests are left on the table. The best...
How to Negotiate with Friends

How to Negotiate with Friends

The personal threats, vitriol and escalatory social media tantrums flying between former bromance buddies Elon Musk and Donald Trump last week – and their apparent truce this week – got me thinking about how friends should effectively communicate and negotiate with...